The Role of Infill Development in Revitalizing Urban and Rural Communities

Infill development is the practice of building on vacant or underutilized land within existing urban and suburban areas. Unlike traditional sprawl that expands a city’s footprint, infill development focuses on strengthening neighborhoods from within. It’s a key tool in revitalizing communities—bringing density, infrastructure improvements, and economic activity to areas that need them most.

At Method Group, we work closely with city leaders, developers, and communities to ensure that infill strategies reflect the character, goals, and long-term needs of each neighborhood.

What Is Infill Development?

Infill development reuses land in built-up areas to add housing, businesses, or civic spaces. These sites may include:

  • Vacant lots between existing homes or businesses

  • Underused parking areas

  • Deteriorating or obsolete structures

  • Previously industrial or municipal land

When approached with care, infill can reknit fragmented neighborhoods, improve public services, and increase property values—without displacing long-time residents.

Looking to revitalize underused property? Schedule a consultation to talk with our team about the potential of infill in your area.

Why Infill Development Matters

1. Smart use of existing infrastructure
Because infill occurs within already-developed zones, utilities, roads, and public services are often already in place. This reduces costs and environmental impact.

2. Housing in the right places
Infill allows cities to meet growing housing demand without expanding into greenfields. It also enables more diverse housing types in walkable, central areas. See how we’ve incorporated this approach into our multifamily housing designs.

3. Economic revitalization
Infill supports neighborhood retail and small businesses, encouraging local investment and job creation.

4. Sustainability and equity
Well-planned infill development supports climate goals and expands access to transit, parks, and services.

Challenges to Navigate

Not all infill sites are easy wins. Common challenges include:

  • Zoning barriers or code limitations

  • Community pushback (NIMBYism)

  • Site contamination (in brownfields)

  • Infrastructure upgrades needed before construction

That’s why it’s critical to work with a team that understands land use policy, local context, and stakeholder engagement. Our experience with infill projects across Oklahoma and the Midwest gives us a practical, results-driven perspective.

Want to learn how infill can shape future-ready cities? Read our guide on neighborhood revitalization through urban design.

Rural Infill: A Hidden Opportunity

While urban infill is common, rural towns often benefit just as much from targeted development. Reusing vacant Main Street lots or converting old municipal buildings into housing or health services can breathe new life into small towns.

Explore our piece on reviving rural Oklahoma to see what’s possible when design meets community vision.

Thinking beyond the city? Partner with Method Group to build sustainable, community-first infill projects in rural towns.